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Stephanie Reed
Mar 16, 20213 min read
The best social media channel for organic reach? Why every brand should be on active LinkedIn...
Last week I shared my most-read LinkedIn post of all time. Currently receiving 40,775 views, it was a timely post about Burger King...
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Stephanie Reed
Sep 29, 20203 min read
Hotel review: Beaverbrook
Covid-19 has had a disastrous consequences for the travel industry and it's so sad to see many wonderful peers and clients struggle and...
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Stephanie Reed
Aug 4, 20202 min read
What to do when Coronavirus destroys your freelance business
For the first time since I went freelance five years ago, this summer I found myself at square one with no ongoing clients. I’d just...
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Stephanie Reed
May 1, 20202 min read
Baby brands and 'Mummy influencers': is it worth investing?
As a freelance Social Media Manager, I've had the pleasure of managing social media for an innovative baby bottle warmer that was...
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Stephanie Reed
Feb 18, 20194 min read
Generating sales with social media: four tips for tour operators and travel agents
When I’m training travel brands how to use social media to make a genuine impact - i.e to generate more buzz and sales - clients often...
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Stephanie Reed
Nov 20, 20184 min read
Four social media trends for travel brands in 2019
Yet another new year is upon us, so how will social media marketing evolve in 2019 and how can travel brands embrace some of the biggest...
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Stephanie Reed
Aug 20, 20184 min read
Balancing motherhood and a freelance career: five lessons
One of the reasons that I decided to become a freelance social media manager three years ago, is because in the back of my mind I knew I...
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Stephanie Reed
Jan 15, 20183 min read
Getting real about motherhood on social media: my favourite ‘mummy’ influencers
Around three months ago, I gave birth to my first baby. The love I feel for my baby is difficult to put into words and I feel like the...
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Stephanie Reed
Jul 27, 20172 min read
How Facebook is fighting fake news
Has anyone else noticed that Facebook no longer allows you to edit the headline of links shared on its platform? Usually when scheduling...
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Stephanie Reed
Mar 9, 20172 min read
My favourite wisdom from Women's Enterprise Day
In celebration of fabulous female entrepreneurs, I attended Women’s Enterprise Day in Balham, London yesterday. It was great to meet...
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Stephanie Reed
Mar 1, 20174 min read
Travel brands and social media: Four common mistakes
Last week I spent an afternoon researching new business opportunities – specifically small to medium-sized UK-based travel brands that...
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Stephanie Reed
Feb 22, 20173 min read
Six ways to build your brand’s Instagram presence
With over 500 unique monthly users, Instagram is an increasingly powerful PR tool if used correctly. The social media channel is used by...
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Stephanie Reed
Feb 3, 20173 min read
What I wish I’d known at the start of my career
After working for PR/social media agencies throughout my entire 20s, in 2015, I decided to set up as a freelancer managing social media...
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Stephanie Reed
Dec 15, 20163 min read
Three social media trends for 2017
Another new year is upon us, so how will social media marketing evolve in 2017? Here are my three predictions: 1. Audience demand for...
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Stephanie Reed
Dec 13, 20163 min read
What yoga has taught me about being successful in business
Many of us lead such fast-paced working and personal lives, that it can be difficult to switch off. My job managing social media...
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Stephanie Reed
Oct 21, 20164 min read
Inspiring business advice: Top five lessons
I recently attended Stylist Live at London's Business Design Centre, which featured 150 talks and workshops led by an array of inspiring...
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Stephanie Reed
Oct 21, 20163 min read
How travel brands can make an impact on social media: Six important tips
Based on my experience managing social media channels for travel companies on a freelance basis, here are my six tips for social media...
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Stephanie Reed
Oct 7, 20163 min read
Social media is evolving at an unprecedented rate but what is the next big thing? How can travel bra
Keeping up with social media trends can be overwhelming, especially if social media marketing isn't your full-time job. I thought I'd...
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