As a freelance Social Media Manager, I've had the pleasure of managing social media for an innovative baby bottle warmer that was designed in Denmark for the...

With the coronavirus forcing millions more parents to work from home and schools and nurseries closing at the same time, is it really possible to work from h...

When I’m training travel brands how to use social media to make a genuine impact - i.e to generate more buzz and sales - clients often share the same woes th...

Yet another new year is upon us, so how will social media marketing evolve in 2019 and how can travel brands embrace some of the biggest updates to generate ...

One of the reasons that I decided to become a freelance social media manager three years ago, is because in the back of my mind I knew I wanted to have my fi...

Around three months ago, I gave birth to my first baby. The love I feel for my baby is difficult to put into words and I feel like the luckiest person in the...

Has anyone else noticed that Facebook no longer allows you to edit the headline of links shared on its platform? Usually when scheduling links on behalf of m...

In celebration of fabulous female entrepreneurs, I attended Women’s Enterprise Day in Balham, London yesterday. It was great to meet other self-employed wome...

Last week I spent an afternoon researching new business opportunities – specifically small to medium-sized UK-based travel brands that aren’t using social me...

With over 500 unique monthly users, Instagram is an increasingly powerful PR tool if used correctly. The social media channel is used by around 50% of brands...

After working for PR/social media agencies throughout my entire 20s, in 2015, I decided to set up as a freelancer managing social media channels for business...

Another new year is upon us, so how will social media marketing evolve in 2017? Here are my three predictions: 1. Audience demand for ‘live’ content 2016 is ...

Many of us lead such fast-paced working and personal lives, that it can be difficult to switch off. My job managing social media channels and PR for busines...

I recently attended Stylist Live at London's Business Design Centre, which featured 150 talks and workshops led by an array of inspiring women. Stylist is my...

Based on my experience managing social media channels for travel companies on a freelance basis, here are my six tips for social media marketing success: Don...

Keeping up with social media trends can be overwhelming, especially if social media marketing isn't your full-time job. I thought I'd share my thoughts on so...