I recently shared my most popular LinkedIn post of the year; generating over 115K views and an array of comments. It called out brands...

Last week I had the joy of documenting Synergy - The Retreat Show in Mexico on its social channels. It was fabulous to get out of my home...

Looking back at work in 2022, it’s been a busy one and probably my favourite year yet as a freelance social media manager (which was...

It often strikes me how adaptability is one of the most important characteristics of a social media manager. Social channels are always...

I regularly do social media audits and training for businesses looking to get more out of their social media marketing. They want to...

Last week I shared my most-read LinkedIn post of all time. Currently receiving 40,775 views, it was a timely post about Burger King...

Based on my experience managing social media channels for travel companies on a freelance basis, here are my six tips for social media...

Keeping up with social media trends can be overwhelming, especially if social media marketing isn't your full-time job. I thought I'd...