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Stephanie Reed
Nov 12, 20242 min read
TikTok: how brands are disregarding their values to jump on harmful viral trends
I recently shared my most popular LinkedIn post of the year; generating over 115K views and an array of comments. It called out brands...
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Stephanie Reed
Nov 9, 20232 min read
Event marketing: is your social media giving non-attendees enough FOMO?
Last week I had the joy of documenting Synergy - The Retreat Show in Mexico on its social channels. It was fabulous to get out of my home...
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Stephanie Reed
Dec 20, 20222 min read
My favourite year of business yet: 2022 highlights
Looking back at work in 2022, it’s been a busy one and probably my favourite year yet as a freelance social media manager (which was...
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Stephanie Reed
Jul 18, 20223 min read
Reels-centric Instagram: has 2022 been the most challenging year yet for social media managers?
It often strikes me how adaptability is one of the most important characteristics of a social media manager. Social channels are always...
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Stephanie Reed
Jan 18, 20222 min read
Six simple ways to boost your Instagram performance
I regularly do social media audits and training for businesses looking to get more out of their social media marketing. They want to...
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Stephanie Reed
Mar 16, 20213 min read
The best social media channel for organic reach? Why every brand should be on active LinkedIn...
Last week I shared my most-read LinkedIn post of all time. Currently receiving 40,775 views, it was a timely post about Burger King...
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Stephanie Reed
Oct 21, 20163 min read
How travel brands can make an impact on social media: Six important tips
Based on my experience managing social media channels for travel companies on a freelance basis, here are my six tips for social media...
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Stephanie Reed
Oct 7, 20163 min read
Social media is evolving at an unprecedented rate but what is the next big thing? How can travel bra
Keeping up with social media trends can be overwhelming, especially if social media marketing isn't your full-time job. I thought I'd...
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