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February 18, 2019

When I’m training travel brands how to use social media to make a genuine impact - i.e to generate more buzz and sales - clients often share the same woes that “social media doesn’t make money for us” or “we find it difficult to prove sales from it.” 

I regularly c...

November 20, 2018

Yet another new year is upon us, so how will social media marketing evolve in 2019 and how can travel brands embrace some of the biggest updates to generate more buzz and sales?

Based on my experience managing social media channels for travel companies such as tour oper...

August 20, 2018

One of the reasons that I decided to become a freelance social media manager three years ago, is because in the back of my mind I knew I wanted to have my first baby at some point, and thought that being a freelancer would give me more flexibility. 

Once I’d b...

February 22, 2017

With over 500 unique monthly users, Instagram is an increasingly powerful PR tool if used correctly. The social media channel is used by around 50% of brands and that number is expected to rise to 70.7% in 2017. Here are six ways you can enhance your brand’s presence o...

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Featuring social media marketing tips and inspiration, 

business wisdom and general musings about London life and travel. 

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